The Founder: Enzo Ferrari

Enzo Anselmo Giuseppe Maria Ferrari, Cavaliere di Gran Croce OMRI, was an Italian motor racing driver and entrepreneur, the founder of the Scuderia Ferrari Grand Prix motor racing team, and subsequently of the Ferrari automobile marque. In 1920, Enzo joined the racing department of Alfa Romeo as a driver. Ferrari won his first Grand Prix in 1923 in Ravenna on the Savio Circuit. 1924 was his best season, with three wins, including Ravenna, Polesine and the Coppa Acerbo in Pescara.Deeply shocked by the death of Antonio Ascari in 1925, Ferrari, by his own admissions, continued to race half-heartedly. Following the birth of his son Alfredo (Dino) in 1932, Ferrari decided to retire and to focus instead on the management and development of the factory Alfa race cars, eventually building up a raceteam of superstar drivers, including Giuseppe Campari and Tazio Nuvolari. This team was called Scuderia Ferrari (founded by Enzo in 1929) and acted as a racing division for Alfa Romeo. The team was very successful, thanks to the excellent cars, for example the Alfa Romeo P3 and to the talented drivers, like Nuvolari. In this period the prancing horse emblem began to show up on his team's cars. The emblem had been created and sported by Italian fighter plane pilot Francesco Baracca. During World War I, Baracca gave Ferrari a necklace with the prancing horse on it prior to takeoff. Baracca was shot down and killed by an Austrian aeroplane in 1918. In memory of his death, Ferrari used the prancing horse to create the emblem that would become the world-famous Ferrari shield. Initially displayed on Alfa Romeos, the shield was first seen on a Ferrari in 1947.


What we started with in 1947:

How it is today:
Today, Ferrari is one of the most recognizable name and design in the whole world.

With more than 9000 cars sold and shipped all around the globe in 2018, Ferrari is a leader in high-end cars production. Our engeneers not only create sport cars, but also are amongst the most advanced in the racing world. Indeed, following the footsteps of its founder, Ferrari is also one of the best known Formula 1 racing cars.
Ferrari's team and passion for cars make sure that every client is satisfied, following the ancient motto:

"Every Ferrari that comes out of Maranello is built to an individual customer's specification, such that each vehicle is a unique result of a specific client's desire."